Better training starts with the basics.
We take the accessories you already know and take them to the next level.
It all started between sets on back day.
We're Toni and Jordi. We're 21 and we've been friends since we were kids. We've both been training for more than four years.
BASIQ came out of a back day where we talked more than we trained. Between sets, we asked ourselves: if the usual accessories already work, why not make them even better?
We decided to start with something we knew inside out, because we'd been using it for years.
OUR FIRST PRODUCT
We loved using them. Wrapping them, not so much.
Back day is our favorite, and straps had been part of our sessions for years. With them, your grip holds and you can focus on pulling.
What we didn't like was wrapping them. Every bar, every machine, every exercise meant adjusting them all over again. That was wasted time, especially when we trained alone.
So we thought: what if they wrapped themselves, like the slap bracelets we wore as kids? That's exactly what we made. You flick them toward the bar and they wrap around it on contact.
That's how BASIQ Auto Straps were born.
Less time setting them up, more time training.
HOW WE THINK
Even the basics can be better.
Some accessories have worked the same way for years, but we believe they can be better: more comfortable and faster to use.
We start from what we deal with in the gym, those small annoyances between sets. And every product has to serve a clear purpose.
THIS IS JUST THE BEGINNING
We want to keep growing with you.
We're a young brand and we can't wait to keep improving the gym basics. We want to build a community of people who love training as much as we do, listen to what they need and make accessories that make sense in their day-to-day.
Auto Straps are just the first step. The idea stays the same: helping you train better.
LIFTING ESSENTIALS
